Production and Pricing
is set to launch its first foldable iPhone, with production expected to begin by in late 2025, aiming for a public release in 2026. The device will feature a display from , with plans for 7-8 million panels next year.
The foldable iPhone is anticipated to target high-end consumers with a premium pricing strategy, potentially ranging from $2,000 to $2,500. Despite the foldable market's current small share of global smartphone sales, Apple expects strong demand, planning to ship 3-5 million units in 2026, with an increase to 20 million over its lifecycle.
Design and Features
Key design elements, such as a stainless-steel and titanium alloy hinge to minimize screen creases and enhance durability, are still under development. The device is rumored to have a book-style fold with a 7.8-inch inner display and a 5.5-inch external screen.
Apple's entry into the foldable smartphone market comes amid challenges such as hardware issues and proving significant demand beyond novelty. The company's focus on solving durability issues and delivering a polished user experience could redefine the foldable category.