Legal Allegations and Public Reaction
is sued for false advertising regarding Siri's AI capabilities, with claims that the promised features for the iPhone 16 are delayed until 2026, misleading consumers about the device's capabilities.
The lawsuit, seeking class-action status, accuses Apple of violating consumer protection laws and deceiving millions into purchasing iPhones under false pretenses about AI features.
Corporate Response and Industry Impact
Following the backlash, Apple reorganized its AI division, appointing Mike Rockwell to lead Siri efforts, amid criticism of Apple's AI strategy and execution.
Analysts speculate on the broader impact of Apple's AI challenges, comparing the situation to previous tech industry missteps, while some see potential for redemption if Apple delivers on future AI promises.